News Genre conventions

Lesson 1 What is the ‘News’? 

Tabloid =
informal,colloquial  language
Humour, puns, alliteration in headlines
Colourful, large bold font
Large images
Stories related to celebrities and popular culture
Negative storylines. clear bias
targets a more down market audience




Broadsheet =
Formal, mature language quality press and about double the size of a tabloid
Longer, more serious and complex headlines
Black and white. smaller font
Smaler images. more focus on text
Political stories and higher culture
Some negative storylines. bias to clear
targets a more upmarket audience






Masthead
Where the name of the reporter is included at the beginning of the article.
Caption
Picture story that can exist on its own or on a front page leading to a story inside
Headline
Usually at top left and right hand corners of page displaying  promotions, special offers or price of newspapers.
Main Image
Title of the newspaper displayed on the front page
Stand First
subheadings that appear in the text of the article
Byline
Brief text underneath an image describing the photograph or graphic
Standalone
Dominant picture, often filling much of the front cover
Splash
Block of text that introduces the story, normally in a different style to the body text and headline
Cross-head
The main story
Pug

New term 
House style = a company's preferred manner of presentation and layout of written material  







Newspaper front pages fulfil several different functions. They must:
–attract readers
–reinforce the newspaper's identity through easily recognisable style and features
–demonstrate clearly what the newspaper's attitude is towards the news of the day
–show that this particular edition of the newspaper contains certain stories
–Although each has their own individual style, you will find the following elements on the front page of most (or more likely, all) newspapers; commonly found characteristics of specific media texts are known as ‘conventions’ of the particular genre.
A phrase that summarises the main point of the article. Usually in large print and a different style to catch the attention of the reader.

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